We also gathered that our teaser trailer should be under one minute long, however it should be more that 30 seconds. This tells us that this length is long enough to keep a viewer entertained, but not too short as to leave viewers in suspense. What attracts over than 50% of viewers to a film is the teaser trailer and so we have to make sure that our teaser trailer does exactly that and for the poster we have to make sure that the main image also stands out as this is what stands out to 75% of people. When making the trailer, we should include suspense but also include originality and make sure it is an actual horror and not a spoof which includes 'evil humans' and not the paranormal. When filming we are going to take into consideration twisted plots and the music whether it is diegetic or non-diegetic. When we asked about previous horror films, the most popular was 'The Last Exorcism' which we have incorporated into our teaser trailer as we too are going to have a possessed child in our trailer. Before research had started, we decided to have a target audience of males and females aged 16-25 and in our survey everyone voted for the 2 categories-aged 16-18 and 18-25 which is within our age range and so we don't have to change any requirements to our trailer.
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